Bronze Anvil Award for Best Radio PSA – Be Tire Smart "Movie Trailer" PSA

Lyons PR wins award for Best Radio PSA campaign. Each year, the PRSA’s Bronze Anvil Awards recognize best-of-breed PR tactics — the individual items or components that make a public relations program or campaign successful. Each year, the PRSA’s Bronze Anvil Awards recognize best-of-breed PR tactics — the individual items or components that make a public relations program or campaign successful.

The Rubber Manufacturers Association used this “Movie Trailer” 30 second radio PSA to stress the importance of proper tire maintenance.

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