Dan Lyons, President of Lyons PR, provides four great strategies for effective radio PSA campaigns. When produced the right way, a radio PSA can be a tremendous asset to your cause.

The best radio PSAs are non-commercial, “evergreen” (i.e. have a shelf life of at least 6 mos), have a good hook to quickly engage the listener, and provide a call to action.

For radio PSAs that educate, inspire and enforce positive change, contact Lyons PR.

Learn more about our Radio Public Service Announcement and Broadcast Media Relations services.

Contact us today at (301) 942-1306 or [email protected] to start planning your next campaign.