Satellite Media Tours

Lyons PR produces cost-effective & attention grabbing Satellite Media Tours (SMTs) for our corporate, association, government, foundation and nonprofit clients. Our SMT experts offer full support throughout each satellite media tour, from message development to delivery of onsite logistics. Whether conducted from a studio or a remote location, we ensure all details of the SMT are covered, and we have the media connections to place your spokesperson on top stations and networks nationwide, and in front of key audiences.

Your Satellite Media Tour can target specific geographic regions, or a large national audience. It is possible to reach millions of viewers in hundreds of markets across the country in just a short amount of time. Our experienced team of SMT tour producers and publicists know how to cut through the clutter and get spokespeople on the air.

Satellite Media Tour companies are not all the same. Lyons PR takes the time to listen to our client’s message, goals and budget parameters to determine what is needed to make the SMT a success.

satellite-media-tour-interview-exampleA Lyons PR Satellite Media Tour (SMT) service includes:

  • Drafting an interesting and newsworthy media advisory
  • Personal and persuasive message development
  • Strategic & tactical interview questions
  • Appropriate targeting & pitching to TV stations and networks
  • Remote location scouting and crew
  • Talent booking
  • Set design and layout
  • Studio booking and on-site logistics
  • Satellite and production cost breakdown
  • Interview air-checks
  • Final broadcast usage report

Satellite Media Tour Tips & Resources

Social Media & Radio
Avoid these three things during your next SMT
What makes a Satellite Media Tour Successful?
Using B-Roll during Satellite Media Tours
Do you have Satellite Media Tour examples?
What does a Satellite Media Tour cost?

NIELSEN: Valuable Resource for Planning a SMT
Latest Nielsen Rankings – 2017 Television Season
Hispanic DMA Rankings
Top 10 Veteran Populations

Our SMT team has successfully booked countless local and network television interviews including national outlets such as CNN, Fox News, MSNBC, and The Weather Channel. And, we routinely book our clients on local network affiliates in virtually every market around the country, including all of the Top 25 DMAs. For more insight on what is making an SMT tour successful in today’s marketplace, and a complimentary consultation, contact us today.

lyons-buildingSchedule a Satellite Media Tour

For assistance in planning an effective Satellite Media Tour contact the Lyons PR SMT team today.

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(301) 942-1306
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